m360, Inc.m360 is a Philippine-based communications technology company that operates as the country's largest Application-to-Person (A2P) multichannel messaging platform. Headquartered at the 3rd Floor of Globe Telecom Plaza, Tower 1, Pioneer Street corner Madison, Barangka Ilaya, City of Mandaluyong, Metro Manila, Philippines, m360 has established itself as a leading provider of business messaging solutions, enabling companies of all sizes to communicate effectively with their customers across multiple channels and platforms.
Background and History
m360 is a subsidiary and technology arm under the Globe Group of companies, one of the Philippines' largest telecommunications conglomerates. This affiliation gives m360 a strong foundation in telecommunications infrastructure and a deep understanding of the local and regional messaging landscape. The company has grown significantly over the years and was recognized as one of the Top 100 Start-up Companies during the Philippine Start-up Week 2022, a testament to its innovation-driven approach and rapid growth in the competitive communications technology sector.
Products and Services
At its core, m360 provides a comprehensive suite of messaging and communication solutions designed to help businesses streamline and enhance their customer engagement strategies. Its offerings span multiple channels and platforms, ensuring that businesses can reach their customers wherever they are.
Their flagship offering, My360 Plans, provides flexible, wallet-based postpaid messaging plans that allow businesses to access multiple communication channels under a single, scalable plan. This makes it easy for companies to manage their messaging budget and adjust their usage based on their needs.
Hummingbird is m360's omnichannel conversation management platform — a powerful SaaS solution that consolidates all customer interactions from various messaging channels into a single, unified interface. This enables businesses to manage conversations more efficiently, reduce response times, and improve overall customer satisfaction.
Flows is m360's automated workflow builder that allows businesses to design and deploy automated customer journeys using behavioral triggers and visual workflow tools — making it possible to deliver the right message to the right person at the right time without manual intervention.
In terms of messaging channels, m360 supports a wide array of options, including SMS (bulk messaging, two-way SMS, One-Time PIN, API connectivity, HSMS or Hyper-targeted SMS, SMS Poll, and SMS Queue), Email, Viber for Business, WhatsApp Business, Facebook Messenger, and Instagram Messaging. All of these channels are accessible through a single, unified API, simplifying integration for developers and enterprises alike.
Communications & Media Studies
m360 operates on an impressive scale. The platform connects businesses to over 227 global destinations through a network of more than 700 mobile partner operators worldwide, giving it one of the largest messaging footprints in the Asia-Pacific region. The platform reaches at least 150 million mobile users and 45 million OTT (Over-the-top) users. Annually, m360 facilitates the delivery of more than 17 billion messages, serving over 10,000 business accounts across various industries, including banking, retail, healthcare, logistics, government, education, and more.
Quality and Certifications
m360 places a strong emphasis on security, reliability, and service quality. The company holds an ISO 27001:2022 certification, reflecting its commitment to information security management and the protection of customer data. Its service management practices are guided by ITIL v4-certified leaders, ensuring that operations are aligned with global best practices in IT service management.
